How to write a Marketplace opportunity that stands out
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When creating an opportunity, the title and description is your selling space. It’s what teachers see when they’re browsing My World of Work - so it’s important to make sure your company stands out.
Your opportunity description needs to make young people feel inspired and excited about what your industry has to offer. It should also to cover any practical considerations that will help your opportunity run smoothly.
Here's an example of a construction company's description:
Inspiring Professional Careers in Construction
Construction is a career like no other. It isn’t just about hard hats and hi-vis, there are a huge number of professional careers in the construction industry and many routes into these careers.
Company A would love to visit your school to illustrate the opportunities that construction can offer and share our passion for the exciting industry we work in.
It's a good idea to include your presentation method, how it will be interactive and what young people will receive:
Our events offer a presentation on professional careers in construction and the available routes into the industry. There will also be short presentations from young people working in the industry, talking about their personal experience and why they chose a career in Construction.
Following these presentations, there will be construction related interactive games and activities for the pupils to take part in. This will help them explore the types of skills and technology involved with a career in construction. Our events are aimed at S3 and S4 pupils.